MBA marketing wrap: Why read the classics?
Just like classic works of fiction, the four marketing P's are timeless, yet somehow keep us talking, debating and making good use of them.
MBA marketing strategy in 6 mindmaps
Brushing up on your marketing fundamentals? Start with 6 mind maps sharing key concepts from marvellous Mark Ritson's Mini MBA course!
After the sprint, the looming marathon
After the panic to get online, research points to the training plan for longer term recovery. The 400-metre sprint is over; now we train for the marathon.
Putting the 'work' into workshops
Workshops are for leaving the daily grind outside, getting your hands dirty and feeling like you’ve accomplished something. Are your workshops working?
Making of a Mindmap, in 90 seconds
If you ever wanted an insight into the process of note-taking and mind mapping, here it is! A 45-minute webinar, in 90 seconds.
Five maps on women, reporting, innovation, surveys and 5G
Notes from the APAC Wednesday session of the annual Festival of NewMR. Some very diverse topics, from 'female' marketing to innovation in India.
Activating insights: how to get more out of research
Don't grow bored of your research - grow with it! Theme 2 from our APAIE workshop shares four ways to squeeze more value from your student insights.